Organizational capabilities, whether in product development, efficient production, or market access, provide firms with opportunities to achieve and maintain strategic advantages over competitors. Recently, many researchers have argued that certain organizational capabilities add to a firm’s value in the form of its yet-to-be realized opportunities for profitable investments. But do such capabilities help all firms and under all conditions? The objective of this paper is to develop a model that helps us better understand the factors that influence the value of future growth opportunities for the firm and the organizational capabilities required to realize those opportunities.
Keisler, Jeffrey and Mang, Paul Y., "Innovation Options and Organizational Capabilities" (2010). College of Management Working Papers and Reports. 9.